Take a moment to think about your favourite store. What is it that makes it so special? Is it the products? The way products are arranged? The staff? All of the above?
Top retailers will tell you that a lot of things go into providing a fully optimized shopping experience. Shoppers want the best when they visit, so we’ve provided some tips on how to make sure they leave your store happy.
1. Stock High-Quality Products
Build a strong relationship with your customers by providing them with high-quality products they can’t get anywhere else. Remain relevant by monitoring trends in your market and find a way to bring the best to your shopper. Adding to your selection gives you an opportunity for growth.
2. Offer Flexible Payment Options
A common customer frustration is waiting to check out. With mobile payment systems, such as Moneris’ PAYD Pro Plus, sales associates aren’t chained to the countertop. They can take an iPad and Pin Pad and accept debit and credit card payments anywhere in the store. Offering this option can make the shopping experience more convenient and shrink wait times.
3. A Compelling Retail Setting
Make your store’s environment one that your customer enjoys visiting. That may mean colours and displays that pop, organized shelves and proper lighting. Thoughtfully laid out inventory also plays a role. Group products in a way that makes sense, whether that means by color, price or complementary traits. The customer will appreciate how easy this makes navigating your store.
4. Hire Helpful Staff and Improve Inventory Management
When a customer knows what they want, they often find a sales associate and ask where they can find the product. Staff should respond with a friendly attitude and a quick answer. Using an iPad point-of-sale solution makes that easy. Staff can see what’s in stock and what’s not. These tools can help you manage supply and gain insight into demand. But it also means you’ll can confidently tell your customers if the shirt they want is available in their size.
5. Accept a Variety of Payment Types
Each customer wants to pay the way they want. Some prefer debit or credit card. Others might want to use Apple Pay or another mobile payment app. Stay up-to-date and flexible with the payments you accept. Make sure you can offer their preferred payment methods. Our integrated payment systems make accepting payments of all kinds a breeze.
6. Use the Power of Email Marketing
Loyal customers are often eager to receive news or offers on their favourite products. Create an email newsletter to share your business’s sales, events and even general company information. Regular emails keep your store top of mind for customers.
7. Sell (Just About) Anywhere
Go mobile. With an iPad POS Solution it’s easier than ever to take your shop on the road. And instead of lugging around a clunky checkout register or recording sales with pen and paper, it can be business as usual with your iPad and Pin Pad. So sell your wares at a pop-up market or wherever you choose to do business. Accepting payments on the go doesn’t have to be a headache when you use a system like PAYD Pro Plus.
8. Email Receipts for Customer Convenience
Keeping track of crumpled paper can seem nearly impossible when you’re a busy customer. And who needs a wallet stuffed with receipts? Make it easier by asking customer if they’d like their receipt emailed. Not only are you going green, you’re making it easier for them to keep track of their purchases.
It’s easy to improve your company’s overall customer experience. Happy shoppers mean repeat business. Many of these tips can be put into effect with a Moneris payment solution. Learn more about how your business can upgrade here.
The information in this article is provided solely for informational purposes and is not intended to be legal, business or other professional advice or an endorsement of any of the websites or services listed.